Apr
22
Why publishing is going to be important. . .
Our publishing model is so new that many developers wonder why they would want someone to publish their application for them. Well, consumers and brands are going to start getting worried when they see applications like the Baby Shaker approved by Apple for the App store. Consumers assume Apple is watching out for them before they publish an application – hint: they are only looking out for themselves. Consumers and brands need to know who developed/published the applications on their phones – for safety and privacy. Do you think the guy who would create a baby shaker application would think twice about reading your email or stealing your passwords? Maybe… Maybe not. Thank you Sikalosoft for such a horrible example.
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