The eSport Partners situation is a great case study for any company who is interested in what NOT to do when you find yourself the target of former employees who make random comments on blog posts. Sometimes the best response to negative feedback is no response. Other times it makes sense to respond. Let me know what you think about this situation:

Almost eight months ago we wrote a post titled, “The eSports Partners Comment Debacle.” The post detailed how I had written a short post indicating that eSports had raised money (actually debt). The post was short and positive. Several disgruntled employees (former I assume) commented on the post indicating linking to lawsuits filed by various governmental organizations. According to the suits, the company didn’t seem to treat their workers fairly. Truth be told, the comments seemed a little like sour grapes and I didn’t really give them a second thought.

Almost a year later lawyers from eSports Partners contacted me and demanded that I remove the post and comments as well as provide the identities of the employees who made the comments. After a few conversations I decided to comply with their request and remove the post and comments, but I replaced it with a scanned copy of the demand letter. The lawyers contacted me once again and threatened to sue me if I didn’t remove their letter. I refused.

So what is new? If you Google eSport Partners the third result is my post containing the letter from their lawyers. So what? Almost monthly I get emails from potential employees asking for more information about the company. Here is an example message (some details changed to protect the identity of the person):

> —– Original Message —–
> From: /redacted /
> To: /redacted/
> Sent: August 3, 2007 4:49:44 PM GMT-0600
> Subject: ESports Partners
>
> Hey Alex,
> I saw your retracted post on Esports and I’m going in
> there on Thursday for an interview. Can’t find any
> web history on the posting you had on them and was
> hoping you would fill me in on any information that would
> be helpful to me.
>
> I have a kid and a husband, so I take my career
> considerations seriously. Any way you could fill me
> in on what the context was on the post?
>
> Thanks in advance.
>
> /redacted/

Of course I can’t say much, other than explain the situation because I don’t know much. I do know that the company really mishandled the response. In this case I believe eSports Partners should have left well enough alone and ignored the comments.

Today Google is hosting a developer day to show off Google Gears. This new open source browser plugin allows developers like us to build offline web applications using JavaScript APIs. Why is this so cool? Well, it turns out that it is hard to build applications that work offline and online across multiple browsers ~ Google Gears should make it easier.

Nick Gonzalez has reported that the first demo of Gears will be for Google Reader, but assures us more Google applications are soon to come. He explains,

Reader will add a green download button to the user interface. When you click the button, Reader will download the last 2,000 messages to your computer, preparing your computer to work offline or under a spotty internet connection. Downloading will take place in the background, using the asynchronous JavaScript API. While offline you can read these articles and carry out your usual sharing and tagging. When you get back online, just click the button and Reader will sync your offline activity with their server. Right now the syncing is initiated manually, but it’s easy to see that it will become more seamless as the program develops. Gears could conceivably solve the large data overhead problems of Google’s AJAX applications, pushing updates to your desktop instead of slowing down your browser.

The real news is that the company is releasing the tools using an open source license. It got our attention, and I suspect the attention of thousands of other developers. Smart, very smart. Read more at the BBC.

Google has allowed some internet famous people to say, "I don’t carry cards, just google me."  For the rest of us, business cards are still a great way to keep track of the people we meet and a great way for the people who meet us to remember our names.  Yea, you can google me, but only if you can remember my name. 

Looking for some great ideas for business cards?  (fyi - they don’t need to be boring) Check out: The Business Card pool on Flickr.  Here is my card:

If you run a social media service is it your job to prevent users from uploading content that is copyright?  We always assumed that it was.  Now what steps do we need to take to find copyright material?  We always assumed that we were required to use all reasonable methods to do so.  Periodically a copyright owner will contact us and request that a video or audio file be removed and of course we comply.  What if we decided that we were going to stop using ‘reasonable methods’ to remove copyright content, unless a copyright holder entered into an agreement with our company?  I suspect we would get sued.

Turns out that is exactly what Google is doing.  They wait for take down notices and then remove copyright material.  Google has filters that would prevent copyright material from appearing on YouTube and Google Video, but according the Mark Cuban and the WSJ: “Viacom spokesman Carl Folta also took issue with the idea that YouTube would only make filtering available to companies who make deals a la Warner Music.”

Sounds like having your cake and eating it to to me.   Do no evil?  Guess it is okay to ‘Not do no evil…’