On Black Friday 612,488 ShopSavvy users scanned at least one item, a sevenfold increase over the 86,000 users that scan products on an average Friday. Total scans for the weekend topped 18 million – the top item was Sarah Palin’s best selling book Going Rogue (I will wait for the movie). Other top scans included:
Top Toy: Zhu Zhu Pets Hamster Mr. Squiggles
Top Video Game: Guitar Hero III: Legends of Rock
Top Camera: Nikon Coolpix
Top Laptop: Sony 15″ Laptop w/Intel Dual Core Processor
Top Netbook: Compaq Netbook w/Intel Atom Processor
Top Desktop: eMachines Desktop w/AMD Athlon Processor
Top HDTV: Emerson 32″ LCD 720p HDTV
The five most popular retailers for ShopSavvy scanning were:
Walmart
Best Buy
Target
GameStop
Macy’s
The five most popular metropolitan areas for ShopSavvy scanning were:
Black Friday was HUGE for ShopSavvy. The numbers were off the charts (Americans were shopping in droves). Our paid competitor, RedLaser, is no longer offering Amazon prices – now exclusively using TheFind (local results) and their users are taking note. ShopSavvy offers pricing from more than 20,000 retailers (local and online). Once our barcode scanning improvements are implemented I am very hopeful that users will begin to realize that the REAL power of ShopSavvy is the data. Our team has four years of development in our local and online search platform (called PriceNark) and it is the real genius behind ShopSavvy. We have more retailers and more products than any mobile price comparison application on the market (and most normal price comparison services) – and ShopSavvy is 100% FREE.
Take a look at the version 1.2 scanning update to the right. We show progress of the scan as well as offer a boundary to show users were to align the scanner. We hope this will help users a) who are unsure if ShopSavvy is scanning by showing progress and b) to know where to align the barcode. Our testing (with my wife who couldn’t really use version 1.0) shows that most users can scan pretty easily with these two additions. These fixes are in addition to the fork of our scanning library (i.e. one for 2/3G and one for 3GS).
If you are like millions of Americans you will head to the mall tomorrow to take advantage of all of the holiday sales. Make sure you bring along ShopSavvy. ShopSavvy can help you determine if you are getting a good deal. If ShopSavvy shows a lower price from another retailer (online or local) ask the retailer to price match. Best Buy and Walmart will price match other local stores as well as some online retailers like Amazon. Download ShopSavvy here.
We decided long ago to offer ShopSavvy to users for free. There are a million business models and ours depends on having lots of users. It is HARD to convince a lot of folks to download your app – much less use it regularly. If you have a blog or website and can spare a few pixels we would love it if you could put one of these badges on your site. Just link to http://bit.ly/shopsavvyiphone and we are in business (I have asked our folks to add the badge on this site). The badges are located here: http://www.flickr.com/photos/alexmuse/sets/72157622875134326/ They look like this in various sizes:
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