Nov
13
Hallmark – not willing to talk to Big in Japan. . .
Hallmark, in a surprising response has declined to hold even a single discussion with us regarding ShopSavvy. We reached out to several folks from Hallmark over the past three weeks and finally got a response from Rebecca Smith in the retail merchandising group in Kansas City. Her response: WE DECLINE!
We couldn’t believe it. Really? It is not like we are part of the Axis of Evil – we just wanted to talk about ways we might be able to work together. Interestingly a large number of barcode scans we have seen have been for Hallmark products – there must be a way we could help them.
Open Message to Hallmark: We are not your enemy. We want to be your ally. Our goal is the same as yours, to serve the consumer. Please give us a chance. Maybe a 15 minute phone call? An email exchange? A meeting?
What’s the context for this? Sounds interesting but I don’t know the backstory.
Comment by Marshall Kirkpatrick — November 13, 2008 @ 11:46 am