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Blogs are Changing the Way Businesses Talk with Customers

hearingaid.JPGIronically, blogs are not just another forum for businesses to sell their products, they are a chance to listen on a large scale to their customers.  Blogs offer businesses a very inexpensive hearing aid.  Now we just need to figure out what to do with the information our customers are telling us. 

Everyone seems to be blogging.

nothingtosay.jpgEight and a half million people are writing blogs, up from 100,000 two years ago, and a new one begins every seven seconds, according to Technorati. Some large companies, including Boeing, General Motors, Hewlett-Packard and Sun Microsystems, are letting senior executives blog. 

Evidently CEOs are blogging, are you?

The Strategic Board Blog has a great list of CEOs who are blogging.

Some interesting blogs:
 Matt Blumberg, CEO,  Return Path – blogging since May 10, 2004
 Bob Lutz, Vice Chairman,  General Motors Corporation – blogging since January 5, 2005
 Ross Mayfield, CEO,  Socialtext – blogging since October 14, 2002
 Greg Papadopoulos, CTO,  Sun Microsystems, blogging since February 7, 2005

 

More and more companies are blogging, what are you waiting for?

Chris Abraham has a great listing of companies that are blogging.  Here are some of the more interesting entries:

 

 

 

Blogging Beginnings

Blogging, darn now look what you’ve made me done, now even I have joined the masses. Oh well… give in a year or two and will be proclaiming, “Me? A blogger, but blogging is so 2005.” Then ten years after that we shall all take it up again, you know just for the nostalgia and because we’re so fucking old school.

However I am vastly interested in this phenomenon, to such an extent that I wrote my A level Media Studies, course work on the subject of blogging. Since I live in Northern Ireland that always lags behind what the rest of the world is doing due to our minds being preoccupied by the troubles. When I wrote the piece, I was hailed as some edgy prophet that spoke in a strange tongue bring a magical gift from a distant land known as a blog. Which I lapped up – just call me the blog father.

circus51: Blogging Beginnings

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